Social media has become an integral part of our lives and is not just for personal use anymore. Businesses and organizations have also taken advantage of the power of social media to market their brand and attract potential customers.
However, managing multiple social media accounts at once can be quite challenging. This is where social media scheduling tools come in handy.
With these tools, you can simultaneously plan, schedule, and publish content on multiple social media platforms, saving time and effort. In this article, we’ll introduce you to the best social media scheduling tools available, so you can choose the one that best suits your needs.
Whether you’re an individual or a business, these tools will help improve your social media presence. All the tools mentioned in this article come from our experience and expert advice. So with that, let’s get into the details!
What is a social media scheduling tool?
A social media scheduling tool is a software application that allows individuals or businesses to schedule posts in advance across various social media platforms.
These tools assist users in planning their social media strategies by allowing them to create and schedule posts days, weeks, or even months in advance. In addition, social media scheduling tools provide a range of features, including the ability to publish posts at optimal times, track engagement, and analyze performance.
These tools also allow users to manage multiple accounts from a single platform, making keeping all social media channels up-to-date easier.
By utilizing a social media scheduling tool, professionals and businesses can save time and streamline their social media presence, ultimately achieving greater engagement, driving traffic to their website, and increasing brand awareness and loyalty.
Best Social Media Scheduling Tools -Our Top 5 Picks
Before we get into the details and give you a complete list, we have selected our top five picks that we believe are the best social media scheduling tools. The quick list below will help make your decision to choose one easier.
|AgoraPulse||Free plan/$79 per month||Best overall social media scheduling tool|
|Sprout Social||$89 per month||Best for small to large business owners|
|SocialBee||$19 per month||Best for beginners and large business owners|
|Hootsuite||30 days free trial||Best for teams|
|Sendible||$29 per month||Best for teams and agencies|
Now that you have our top five picks, our complete list of social media scheduling tools is below. So let’s go through each of these tools in detail below!
AgoraPulse is the top social media scheduling tool that lets you consistently control your social handles, schedule, and post. The tool optimizes posts for each social media platform automatically. Besides scheduling and publishing, one of the standout features of AgoraPulse is its ‘social inbox’ feature.
The feature enables you to manage your comments and direct messages from the tool. This feature ensures you get all interaction from your followers/audience!
Price: There is a free plan which you can use for a lifetime. However, the free plan comes with limited features. For example, you can opt for the paid plan starting at $79/month.
2. Sprout Social
Another leading platform that helps in managing all your social media handles effortlessly. Sprout Social has plenty of powerful features, including a visual content calendar, a multimedia library, a unified inbox to manage the team, analytics, and more.
Scheduling your social media posts will help optimize, design, and even run your marketing campaign without complexities. You can also see how well your social media handles are performing through its in-built analytics. Overall, it is ideal for anyone who wants to take their social media presence to the next level!
Price: The plan starts at $89 per user/month.
Create, schedule, publish, and analyze social media posts easily with Socialbee and its robust features. You can also recycle your old posts from other social media platforms and publish them on other platforms. Moreover, it lets you add posts into categories to create the best content. Coming to the user interface, SocialBee is highly beginner-friendly and needs no prior experience to skyrocket your social presence!
Price: The plans start at $19 per month for individuals. However, you can opt for the Accelerate plan at $39/month if you own a startup or small business.
We must use Hootsuite when discussing the top social media scheduling tools. Besides the basic social media platforms, Hootsuite also supports WordPress. You can organize, manage, and schedule your posts for multiple social media platforms through its dashboard. While the dashboard is intuitive and easy to navigate, beginners may find it overwhelming with many options. However, the good part is that you can customize it per your needs.
Price: The pricing plans are not available. However, it offers a 30-day free trial, and once the trial ends, you will be given options to choose from its various pricing plans.
Yet another exceptional social media tool on the list is Sendible. You can manage your social media posts and engagement through the platform. The tool is focused more on agencies as it provides a bulk publishing option too.
Another incredible feature distinguishing Sendible from other tools is that you can easily schedule posts for publishing for your different clients. This means you can easily manage the social media platforms of multiple clients under one roof.
Furthermore, it offers analytics and data features where you can track the performances of your social media platforms. These in-depth reports help in understanding where you could improve.
Lastly, besides providing basic scheduling features, Sendible offers various social media management tools, making your work hassle-free.
Price: The basic plan starts at $29 per month.
Another powerful tool that makes social media management easier is Loomly. The tool allows you to create social media posts from scratch or pick from its RSS feed. In addition, you can also run campaigns on social media through Loomly and customize every aspect through the tool itself.
Moreover, the user interface is clean and beginner-friendly, so it won’t take long to understand how Loomly works, even if you are new to social media management.
Another thing we liked about Loomly is its interaction screen that lets you manage comments. This means you don’t have to open a particular social media application to reply to or manage interactions. Instead, you can directly interact with the comments through Loomly.
Price: The basic plan starts at $26 per month.
The tool is a robust social media planner, mainly known for its calendar feature. CoSchedule makes social media management easier and supports all popular platforms, including Facebook, Twitter, Pinterest, Instagram, Tumblr, LinkedIn, and more. The tool is overall marketing, and organizing your marketing and scheduling social media posts is a part of this exceptional tool.
What’s incredible about CoSchedule is that you can also schedule blog content besides social media posts. It also offers team collaboration features, making working with your team easier and ensuring that you and your team are on the same level.
Price: CoSchedule offers a free plan that you can use unlimited. However, the free plan comes with restrictions. To access all the features, you can opt for the paid plan starting at $29/per month per user.
8. Promo Republic
Promo Republic is more than just a social media scheduling tool. In a nutshell, it is an all-in-one local marketing platform that provides robust features. Its prominent features include content organizers, content calendars, brand and reputation management, social media calendar, and more.
With all these excellent features, you can also access social media management to create and schedule posts. In addition, you can easily merge the social media calendar and schedule your upcoming posts.
With its intuitive drag-and-drop designer, you can create stunning posts for your social media posts and schedule them as per your requirements. Additionally, you can also track the performance of your social media profiles through its in-built analytics feature. Overall, it is an excellent pick for an all-in-one marketing tool.
Price: Promo Republic offers three plans, depending on your business or work site. The basic plan starts at $49/month, providing access to all the robust functionalities of the tool.
9. Post Planner
Post Planner allows you to create and schedule posts for five popular social media platforms -Facebook, Twitter, Instagram, Pinterest, and LinkedIn to maintain an impactful social presence for your brand. Whether building a personal brand or promoting your business, you can easily create and schedule posts through the tool.
Additionally, it provides seamless integrations with various third-party tools for maximizing productivity and getting the best results.
Another tool highlight is its content discovery feature and monitoring brand mentions. Post Planner filters all the brand mentions ensuring you take advantage of an incredible opportunity, such as collaboration or shoutouts.
The only drawback we found about Post Planner is that its customer support isn’t that prompt. While the team is always ready to help, you may not find an immediate or timely response to your queries.
Price: Post Planner is one of our list’s most affordable Free social media scheduling tools. The basic plan starts at $6 monthly, making it affordable for beginners. You can choose to upgrade the plan as per your needs.
As the name suggests, TweetDeck is particularly designed for Twitter. It lets you manage multiple Twitter accounts using one dashboard. You can schedule and post a single tweet through multiple accounts. For example, when Twitter saw the perks of TweetDeck and how it makes managing multiple accounts easier, Twitter overtook and purchased the platform so that you can count on TweetDeck as a legit platform.
The dashboard of TweetDeck is visible on the left side, wherein you can add accounts and manage them without any complexities. Furthermore, you can add columns to see the timeline of all your accounts and manage them without hassle. Overall, it is an excellent pick for anyone managing multiple Twitter accounts for their clients.
Price: TweetDeck is free to use.
TailWind is a robust all-in-one marketing platform designed specifically for Instagram and Pinterest. It offers a drag-and-drop interface that creates and schedules your Instagram and Pinterest posts without complexities. Furthermore, you can use TailWind to create your content, schedule bulk posting, analyze results for your posts, monitor engagement, and boost your reach on both social media platforms.
Moreover, TailWind made it to our list because it provides the best time to post. The tool works incredibly to discover the best time to post on Instagram and Pinterest based on your audience. By using the suggestions, you can ensure maximum engagement on your posts. However, since it only works for Instagram and Pinterest, you may have to opt for other tools for other social media platforms.
Price: The basic plan starts at $9.99/month and goes up to $39.99/month. However, it also provides a free unlimited plan with limited features and restrictions.
Another tool that serves as an all-in-one social media platform on our list is Crowdfire. Besides supporting all the popular social media platforms, it allows you to schedule and manage your TikTok. Doesn’t that sound like a perfect deal? One of the best features of Crowdfire is that it automatically helps you generate ideas for your posts. You can let the tool know about your interests and automatically come up with different ideas, including images, videos, and more.
Additionally, you can manually decide the best time and schedule your posts for different platforms or let Crowdfire suggest you. Based on your audience and algorithm, Crowdfire will detect the right time and day to post your content for various platforms.
Price: Crowdire offers a free plan which you can use for a lifetime. However, the free plan only supports three social media platforms and restricts certain features. You can opt for the premium plans starting at $7.48/month.
13. Zoho Social
Zoho Social is one of the best social media scheduling tools for agencies and business owners. This robust tool allows you to schedule unlimited posts for your different platforms easily, monitor your performance, engage with your audience, and build a solid social media presence for your brand. If you are working with your team, you can use the collaborative dashboard, which ensures you and your teammates are on the same wavelength.
Lastly, it has an in-built data prediction feature that makes getting more engagement on your platform easier.
What should you look for in a social media scheduling tool?
There are several factors to consider when looking for a social media scheduling tool.
- Firstly, the tool should support all your social media platforms, such as Facebook, Twitter, Instagram, and LinkedIn.
- Secondly, it should have an easy-to-use interface that allows you to schedule and publish posts quickly and efficiently.
- Thirdly, it should offer various scheduling options, including scheduling posts at specific times, recurring posts, and scheduling posts in bulk.
- Fourthly, it should have features for monitoring and analyzing your social media performance, such as analytics and reporting tools.
- Finally, it should offer excellent customer support, as social media is an essential aspect of modern business, and any issues or problems must be resolved promptly.
Ultimately, the right social media scheduling tool should help you streamline your marketing efforts and save you time while allowing you to focus on running your business.
Wrapping Up! Social Media Scheduling Tools
So, that’s a wrap to our top social media scheduling tools list. Using the right social media scheduling tool provides many benefits, including minimizing your hassle and saving time to focus on growing and building your brand.
While all the tools on our list are excellent and come from our expert suggestions, if you are still overwhelmed with the options and need our recommendations, we suggest going with AgoraPulse or SproutSocial if you are a beginner. Similarly, if you focus on Instagram, you can opt for TailWind and TweetDeck for Twitter.
Ultimately, pick the tool that suits your needs and budget the best, and you are all set to build a solid social media presence for your brand!
We hope our list helped you pick the best social media scheduling tool. Over to you. Which tool are you choosing from the list? Let us know in the comment section below!
FAQs: Social Media Scheduling Tools
TailWind is one of the best social media scheduling tools created primarily for Instagram. It focuses highly on content creation, ensuring you deliver the best content to your audience and boost your engagement.
If you want a free social media scheduling tool, we recommend trying AgoraPulse, CoSchedule, or Crowdfire. All these tools offer a free plan which you can use for a lifetime. Additionally, you can upgrade anytime for the paid plan as your needs grow.
We recommend trying AgoraPulse or Promo Republic if you want an all-in-one platform. Both make social media management easier and let you manage different platforms through a single dashboard.
Every brand has different requirements when it comes to social media presence. Therefore, before using any social media scheduling tool, consider your requirements, which platforms you focus on, the type of content you want to publish, and your budget. Once you decide on all these primary factors, you can pick the one that suits your needs the most from the list.
Hi, This is Gautham, a full time content writer and editor at snapseed.online who believes in bringing the best out and personalising stories to reach and relate to various audiences and I'm passionate about wild life photography, photo and video editing.